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SMS Marketing: What It Is + Top Tips & Tools

SMS marketing is an effective way to meet your target audience exactly where they are—their smartphones. With short snippets of text messages, SMS marketing can be a great way to engage customers and boost sales. Throughout this article, we’re going to dive deeper...

The new Search Console Insights report is here

We’re excited to announce the launch of the new Search Console Insights report. The new report offers even more insights and a deeper integration with Search Console’s Performance report. With this change, we aim to streamline your workflow, make it easier...

Simplifying the search results page

As part of our ongoing efforts to simplify the Google Search results page, we will be phasing out support for a few structured data features in Search. We regularly evaluate the usefulness of Search features, both for users and website owners. ​Google Search Central...

Adding markup support for loyalty programs

Member benefits, such as lower prices and earning loyalty points are a major factor considered by shoppers when buying products online. Today we’re adding support for defining loyalty programs under Organization structured data combined with loyalty benefits...